
“There’s an old French proverb that says, ‘The pleasure in gambling is winning and losing.’” — Richard LaBrie, CNBC, 7/25/02. Gamblers often speak of the “thrill of the game” when discussing their reasons for playing. Many people assume that occasional winning stimulates this thrill and that gamblers can become “addicted” to the feelings associated with this thrill. Evidence suggests that some gamblers have trouble restraining themselves from repeatedly gambling (Potenza et al., 2003); however, new research suggests that an inability to limit gambling might be related to increased arousal from any gambling experience, regardless of winning or losing. A recent... Read more →